9 practical tips for food bloggers
What is a food blog? How do food bloggers maintain blogs?
- maintaining a kitchen garden
- picking up the best veggies and fruits
- ingredients: their types, usage
- recipes/ cuisines: differnent types according to location (English/ Scottish, Continental, Asian, Indian, Chinese), ingredients (vegan, non-veg), base (mutton, pasta, gluten free, dairy), cooking style (baked, fried), serving time (breakfast, lunch), taste (spicy food, sweetmeats/ desserts), etc
- foods for special needs: food for diabetics, food for infants, fat free, etc
- drinks and topics associated with them
- food arrangement, food & drink etiquette
- restaurant business
- review/ comparison of foods, restaurants, bakeries, home delivery services
- food photography, videography
- interviews of chefs, food bloggers, celebrities who love cooking, dieticians
- food as supplementary topic to culture and travel topics
- and more
How to make a food blog successful?
How broad or narrow should be the niche of my food blog?
You need to decide beforehand whether you want the blog to focus on one narrow subject [e.g. Coorg cuisine, baking, table manners, food trucks] or a slightly bigger theme [e.g. South American cooking, spicy food], or to talk of everything relating to food / cooking. This is very important, because many other decisions depend on this.
Generally speaking, keep the niche moderately broad (not a city but a region; not a special diet/ specific cuisine but a mix of some; not just recipes but also about ingredients/ personal insights etc). Do not make it too broad.
Concentrate on topics on which you have expertise/ experience.
Which language should I choose for my food blog?
If you are good at a local language, it would be better if you write in that language. If you choose to maintain the blog in your native language and your visitors include English knowing people, give English equivalent in bracket when talking about local recipes and ingredients. If you use some English expressions for which there is no proper equivalent in local language, do the same in the opposite way: give the English expression and give its local equivalent in bracket.
How can I get loyal followers? What should I do to increase my food blog's appeal?
- the content is of top class;
- the blog looks beautiful; and
- readers get the information in presentable form.
- you optimize and promote the blog well; and
- you engage well with commenters/ followers.
Food blogs tend to be resource rich, and it is a challenge to keep them clean. One good way is categorization. You can keep the main categories on the home page and sub-categories either on the linked page or as drop-down menu. A menu bar under the title, and a category/ tag list on the sidebar suit standard format blogs well. Don't forget to give your contact details and terms of collaboration as one of the menu items.
At the end of posts, give precautions which might otherwise go unnoticed [e.g. if some step in cooking might lead to oil catching fire] or health warnings [e.g. if a dish contains high quantities of salt].
Separate different segments of a post [e.g. steps of a recipe; different aspects of a restaurant] by giving them separate sub-titles or bullet points or numbers.
Which is better to have on a food blog: information or advice?
How to monetize the food blog the best way?
Need I spend much money so as to earn from the food blog?
Not much money, but - yes - investing some money on the blog will get you much better returns.
If you open the blog on a popular free platforms such as Wordpress or Blogger, you don't have to spend a penny. However, I would advise you to go for a self-hosted blog, perhaps using wordpress.org CMS. We have given a number of articles on ITB on how to go about hosting your blog which will help you in choosing the right web host and the best plan.