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This is the seventh post in the series on Blogger's features. Blogger is a wonderful blogging platform with many lesser-known but fantastic features, and bloggers on this platform should make use of them on their blogs for better looks and functionality. Blogger offers bloggers a way to easily advertise their blogs on the web, using its own  AdWords advertising platform.  A non-Blogger can use    AdWords and its associated tools, for blog SEO. Though AdWords is primarily for advertising on Google, it has many tools that can be accessed by bloggers to improve their blog's popularity and to optimise it for making money. We'd discuss these sometime later and not in the present series. In this post, let's just remind our blogger friends that they can use AdWords for advertising their blogs, especially if they are on the Blogger platform. For starting an ad campaign, go to the main dashboard of your blog and click on 'Campaigns'. You are taken step by step to ...

updated: November 2020 Relevant URL is important for blog SEO Do you know that though  Blogger assigns a URL to each blog post based on the first words on the post, it   lets you change to an SEO-friendly URL?  First, if you are a very new blogger, let me show you how URLs work. I hope you know that URL is the unique web address of any webpage - a blog's homepage, blog posts, pages etc. Blogger has a typical structure for giving URLs to blog posts:  https://www. blogname.com/year/month/slug In this structure, all is fixed except the last part, called slug . If you don't bother about it, Google automatically assigns the slug based on the first few words of the post. Suppose you have a blog on cooking ( www.example.blogspot.com ) and your latest post is titled ' The right way of mashing potatoes for burger '. Blogger would automatically give the post a URL something like this:  Https://www.example.blogspot.com/2024/10/ the-right-way-of Now, if someone searche...

This is the fifth post in the series on Blogger's great features. The complete list of these posts is given at the end of this post. Unlike Wordpress.com blogs, Blogger (blogspot.com) blogs give the blogger the option to make html changes and to put advertisements for making money. These functions remain intact even when the blog has been given a new URL (detailed posts on this aspect are linked below). Making html changes You can make changes to the blog's html directly in two ways: On the blog's template, widgets etc. What it means is that you can change everything - almost everything - on the blog's looks and functionality if you know the underlying computer languages, mostly .html . You need to use this option for putting tags, tracking scripts from affiliates etc on the blog. For doing so, you need to got to 'Template' menu and then click on 'Edit HTML'.  On posts. For this, you have to check the 'HTML' option next to 'Comp...

Blogger is a wonderful blogging platform with many lesser-known but fantastic features, and bloggers on this platform should make use of them on their blogs for better looks and functionality - and keeping their work safe. In this post, we'll talk about exporting a blog, importing another blog's content into one's blog, backing up the blog and restoring a deleted blog. How do I import or export a blog's content? Go to 'Settings' on the blog dashboard. Scroll down the settings and you will find a 'Manage Blog' section. Under this, you will see the options to back up and import your blog's main content and manage videos. You back up  the blog so that you can keep it safe. You can import the backed up file into another blog on Blogger or other blogging platform. On other platforms, you might have to do some tweaking to adjust the imported content according to the new blog's settings. You can import contents of an existing blog ...

Blogs show passion while social networks boost their own revenue! Did it ever come to your mind that blogs are much more independent than your accounts / pages on Facebook and Twitter? Read on... When you post something on your blog, it is there till you take it down or hide it. If a good number of people comment on it and share it on their blogs / sites, that post is also likely to come high on search pages when people search that type of content on Google etc. On the other hand, social network sites play with the content and upgrade or downgrade it based on its commercial value. For example, on your Facebook newsfeed, you will find that all your friends' streams are not shown. On the other hand, you might find an advertisement as if you had followed that and wanted it to show up on the newsfeed. The new technology allows the big daddies of social media to push their advertisements based on what you searched or browsed recently.  And you can put on your blog ...

If you have come here to know the latest features of blogging platform 'Blogger ', please go to the latest post linked here.  We are not removing the present post as it reminds of the features that Blogger used to have in 2014.   Long ago, I ran a series on the less known but useful features of Blogger, one of the most popular blogging platforms. In the meantime, Blogger has changed a lot. I find that many blogger friends on this platform have not explored all the features of this excellent blogging platform or have not kept pace with its upgrades. So this post. Before focusing on some superb features, two things: One, do not blindly apply all types of features only because they look fancy. Use them after analysing their value to your blog and ensuring that these won't hurt your blog's design, navigation, readability and reputation. For example, fancy fonts do not go well with a serious blog. Two, before coming to special features (which I'd discuss in subseq...

Bloggers many times put text inside images with different things in mind. At times it works to their advantage while many times it makes the blog look childish. Take the example of small sayings superimposed tastefully on images. In such cases, the entire piece looks like a piece of art and gives the text an iconic identity. You can see some examples of this in these two posts: 1 , 2 . But this, like a special effect, should not be overdone in blog posts. Text works fine as an image or inside an image, when put as the title of the blog. It helps in recall of the blog’s identity. Poet bloggers often use a background image to enhance intensity of their poems. Some blogs excel in beautifully composing their small posts of quotations etc with appropriate images. This all is fine but only if the basics of readability, design etc are kept in mind. We have earlier dealt with this and other related aspects at this link on placing images on blogs . We have seen a good number of blog...