Are you a tech blogger? This post is for you!
Many bloggers start their blog because (i) they want to make quick bucks or (ii) they are full of energy and ideas and think they will do what all other bloggers have failed to do.
We have seen numerous blogs go down because the blogger did not realize that blogging is a long-term business. Also because they are not able to sustain the momentum and energy level.
Interestingly, in most cases such bloggers are those who should be succeeding in blogging better than others; they are tech enthusiasts!
A number of techies, especially those who have enrolled in computer engineering or passed out the degree, often feel that blogging is their natural cup of tea because they know the technology behind the blog and they can tweak the blog like no other can.
Beware, if you are one of them!
We have seen numerous blogs go down because the blogger did not realize that blogging is a long-term business. Also because they are not able to sustain the momentum and energy level.
Interestingly, in most cases such bloggers are those who should be succeeding in blogging better than others; they are tech enthusiasts!
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| Many blogs by techies are of the third type. |
Beware, if you are one of them!
Make the best use of your tech knowledge but don't be its slave
You know HTML, Java and other computing languages, all right. You can design web pages with the most modern features, all right. You can even hack others' website codes and steal their traffic, so bad but OK. You have been able to get to the top of search pages for paying keywords in a very short time by tweaking codes to fool Google, great!
All right, you are a genius. But that does not necessarily guarantee you success as a blogger in the long run.
Blogging is not a short-term game of playing tricks. It is a serious business. And if your blog is just for social networking, it is a serious pastime, not just 'like'ing a post, posting an emoji or sharing jokes on the go.
Blogging is either a profession or a creative work (or both); it is not basically a technical activity. Yes, technology helps. For being a great businessman or successful writer, you need to put the best product before people. In blogging, the product is your content.
What happens when you do not keep balance between the creative aspects, technology and promotion is visualized in the graphic above. We have seen most tech bloggers very high on technology (of course, they would be) as well as promotion (because they are in a hurry to make money) but ignoring the most important part - content.
If you are a tech blogger or one who writes about other things but is still too much into technical tweaking of the blog, take notice.
If you are a personal blogger who feels that not knowing tech is hurting your blog, that might not be the case. We have talked of some special blogs here; none of them are high on tech. Look at some of the top blogs mentioned here; hardly any of them have used most modern technology tools or overly optimized the blogs. Look at the best blogs' directory that we compile every year: not even 10 blogs have technology as their forte.
Do concentrate on content. Yes, if you feel you need to design the blog in a better way or you need to promote it but do not have the skills to do so, take help of free advice, use stuff on the web, or buy the services. Invest on services (e.g. web-designer, SEO expert, advertisement or affiliation firms, content marketing experts) or products (e.g. themes, commercial features) if you feel not having these is really hurting your blog. But still, concentrate on content more than anything else.
We'd like to listen to comments from techie bloggers now that we have re-started accepting comments on posts.
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